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Is blogging for small business a waste of time
I've spoken to some small businesses who tell me that they would never have time to blog. They need to be selling.
Tell that to Butler Sheetmetal of the Tinbasher blog fame. Paul Woodhouse is reporting a 35-40% increase in turnover.
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To date 4 Comment(s)
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Paul Woodhouse
(11.7.05 22:52)
And I never have time to sell as I need to be blogging.
It's definitely a speculative investment - there's no doubt about that. Plus, it doesn't half take up a vast swathes of time.
But, the longer you do it, the less time it takes. Also it also covers so many bases that you find it's ultimately a time saver.
Yes, there are plenty of considerations, but whether you're going to sell anything shouldn't be one of them.
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Paul Woodhouse
(12.7.05 05:57)
And I never have time to sell as I need to be blogging.
It's definitely a speculative investment - there's no doubt about that. Plus, it doesn't half take up a vast swathes of time.
But, the longer you do it, the less time it takes. Also it also covers so many bases that you find it's ultimately a time saver.
Yes, there are plenty of considerations, but whether you're going to sell anything shouldn't be one of them.
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Peter
/ Website
(12.7.05 15:16)
From a starup's perspective, it has helped us tremendously. I've cemented a reputation as an expert and innovator for software for events. The blog has brought advisors, partners, potential investors and acquirers, and customers to our doorstep.
I am sure small businesses could use a blog for similar purposes.
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