I'm not sure I understand Yorkshire Forward's rationale for using the
M2 Newswire. It's just put out a
news release about the appointment of a new executive director of business. The strange thing is this story has already appeared as an
"exclusive" in last Tuesday's Yorkshire Post Business Week supplement. It was logical to give David Parkin (business editor at the Yorkshire Post) the exclusive but then why wait three days to put it out on the wire. It's hardly hot news anymore at that point.